Lose My Breath, Destiny's Child, 2004
This is Destiny's child music video for Lose my Breath. In Godwin's theory this is performance video, it has them constantly dancing. You could say its a literal interpretation that they are losing their breath as they are in a dance battle, seeing who is better. are dancing they are losing their breath and, its a dance battle. However the song is about boys and if they can keep up. We see three different looks of the group, all giving it their all showing everyone is equal in their style.
That is the similar interpretation we want to get with our artist, as they will have two different looks. We want the whole feel of dance battle but at the end they are all equal, everyone wins. We like the scene with the circle battle when one guy goes in and performs.
Gender representationThe movement is highly sexualised as their explicit movements and close ups of curves makes men drawn into them and objectifies them. We however we like the idea of bringing males into the music video and using them as props.
That is the similar interpretation we want to get with our artist, as they will have two different looks. We want the whole feel of dance battle but at the end they are all equal, everyone wins. We like the scene with the circle battle when one guy goes in and performs.
Gender representationThe movement is highly sexualised as their explicit movements and close ups of curves makes men drawn into them and objectifies them. We however we like the idea of bringing males into the music video and using them as props.
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